Trade Links: New Rules for a New World

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Management number 201830201 Release Date 2025/10/08 List Price $20.42 Model Number 201830201
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The World Trade Organization is facing an existential crisis due to the need for revitalized and reimagined trade links to account for modern changes in the global economy. Founder James Bacchus proposes ways to bring the WTO into the twenty-first century, including utilizing it to combat future pandemics, climate change, and advance sustainable development while fostering free trade.

Format: Hardback
Length: 404 pages
Publication date: 10 March 2022
Publisher: Cambridge University Press


The World Trade Organization (WTO) faces an unprecedented crisis that threatens its very existence. Trade, far beyond the mere exchange of goods, services, and ideas, connects the world on a profound level, impacting its economic, environmental, and social dimensions. The foundation of the WTO's trading system, established in the 20th century, fails to adequately account for the sweeping changes that have shaped the global economy in recent decades.

In this critical moment, James Bacchus, a visionary founder of the WTO, offers a bold proposal. He believes that the WTO can survive and thrive only if the trade links among its members are revitalized and reimagined. Bacchus offers a comprehensive roadmap for bringing the WTO into the 21st century, exploring how it can be harnessed to combat future pandemics, climate change, and promote sustainable development, all while upholding the principles of free trade.

This book stands as a pioneering effort, providing a comprehensive explanation of the new trade rules that are urgently needed to navigate the complexities of our rapidly evolving world. It sheds light on the challenges and opportunities that lie ahead, offering insights into how the WTO can adapt and evolve to meet the demands of a globalized economy. By embracing innovation, collaboration, and a commitment to sustainable development, the WTO can play a vital role in shaping a more prosperous and equitable future for all.

As we confront the existential crisis facing the WTO, it is clear that bold action and visionary leadership are required. By embracing the ideas presented in this book, we can work towards revitalizing the WTO and ensuring that it remains a vital force for global trade and cooperation. Let us seize this opportunity to build a more resilient, sustainable, and prosperous world through the power of trade.

Weight: 724g
Dimension: 161 x 234 x 33 (mm)
ISBN-13: 9781009098106
Edition number: New ed


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